Cube Bike – 2025 Buyer’s Guide, Prices & UK Dealers

Cube bikes have become a familiar sight on UK trails and roads, offering a broad selection of mountain, electric, road, gravel and children’s models. The German-designed brand is known for packing strong components into frames that undercut many rivals on price. For 2025, the lineup includes updated electric mountain bikes with larger batteries, new colourways, and a continued emphasis on value. This guide covers the full range, pricing, quality, dealer availability and technical features to help buyers make an informed choice.

What Types of Cube Bikes Are Available?

Cube’s product range covers nearly every cycling discipline. The mountain bike segment includes hardtails like the Attention and Reaction series, alongside full-suspension Stereo models built for trail riding and enduro. Road and gravel bikes are offered through the Litening, Attain and Nuroad lines, while the Touring and Kathmandu series cater to commuters and long-distance riders. Electric versions of many models are available under the Hybrid branding, and dedicated kids’ bikes include the Cube Fold and Cube Trike.

For beginners, the Cube Attention hardtail is often recommended as a capable entry point. More experienced riders can choose from the Stereo full-suspension family, which uses four-bar linkage designs to balance pedalling efficiency and downhill control.

• Cube bikes are known for excellent value, with direct-to-consumer pricing in many markets.
• Cube’s full suspension range (Stereo series) uses advanced kinematics for trail and enduro riding.
• The brand offers one of the widest colour ranges among mid-priced bike manufacturers.
• Electric Cube bikes (Reaction Hybrid, Stereo Hybrid) are gaining popularity for commuting and mountain biking.
• Cube frames are designed in Germany and manufactured primarily in Asia, which helps keep prices competitive.
• UK dealers report strong demand for the Stereo Hybrid ONE44 and ONE77 e-MTB models.
• Cube’s C:62 carbon technology is used on higher-end models for weight savings without sacrificing stiffness.

How Much Do Cube Bikes Cost and Where Can I Buy Them in the UK?

Cube bike pricing in the UK spans a wide range, from around £400 for entry-level models to over £7,499 for top-tier carbon full-suspension electric bikes. The 2025 lineup shows particularly competitive pricing in the electric mountain bike category.

2025 Electric Mountain Bike Pricing

The Cube Stereo Hybrid ONE77 HPC SLX 800 is priced at £4,499 for the carbon version and £3,999 for aluminium, featuring 177mm travel, a Bosch CX motor with 85 Nm of torque and an 800 Wh battery. The Cube Stereo Hybrid ONE44 HPC AT 800 costs £3,999 (carbon) or £3,399 (aluminium), with 140mm travel suited for all-mountain trail riding. At the higher end, the Cube AMS Hybrid 177 C:62 TM 600X starts from £4,674 (RRP £5,399), using a full carbon frame and a DJI AVOX motor delivering 120 Nm of torque.

The Cube Reaction Hybrid SLT 800 hardtail is available from £2,399 with a Bosch CX motor or £1,999 with a Performance Line motor producing 75 Nm, both paired with a 625 Wh battery. The Cube KO S, a full-suspension aluminium model, costs £3,899. For comparison, the top-end Stereo 144 model reaches £7,499 and weighs 23.6 kg, while the KO S is 26.88 kg.

UK Dealers and Availability

Cube bikes are sold through a network of authorised dealers across the UK. The Electric Bike Shop is a specialist stockist with 0% finance options. e-bikeshop.co.uk positions itself as a trusted UK Cube specialist, emphasising German engineering and competitive prices. Pauls Cycles stocks the full 2025 mountain, road, gravel and e-bike range. Damian Harris Cycles lists the Reaction Hybrid Pro 800 in Metallic Grey and Black. MTB Monster in Peterborough provides 0% finance through Klarna and V12.

The brand’s warranty covers frames for five years in most regions, backed by what dealers describe as rigorous quality control during manufacturing. Exact warranty terms may vary, so buyers are advised to confirm with their retailer.

Are Cube Bikes Good Quality?

Cube bikes are generally regarded as offering strong value, with specifications that often exceed comparably priced models from better-known brands. The German engineering pedigree — the company was founded in 1993 by Marcus Pürner in Waldershof — lends credibility, even though most frames are manufactured in Asia.

Where Are Cube Bikes Manufactured?

Cube bikes are designed and engineered at the company’s headquarters in Waldershof, Germany. The majority of frames are produced in Taiwan and China, where specialised carbon and aluminium fabrication facilities operate. Some premium lines, particularly those using C:62 carbon technology, may involve closer oversight from German engineers, but the company does not publicly specify which models are made exclusively in Germany.

How Do Cube Bikes Compare to Giant or Trek?

Cube typically undercuts Giant and Trek on price for equivalent specifications. A Cube Stereo full-suspension bike with a Fox suspension package and carbon frame often costs several hundred pounds less than a comparable Trek Fuel EX or Giant Trance. Reviewers frequently note that Cube achieves this by operating a leaner distribution model and selling through a mix of direct and dealer channels. Build quality is consistently rated as good, though some riders note that finishing details — such as cable routing and paint quality — can be slightly less refined than on higher-priced competitors.

Frame Materials and Construction

Cube uses aluminium for most of its mid-range and entry-level models, with varying grades depending on price point. Higher-end bikes use C:62 or C:68 carbon fibre, which the company says offers an optimal balance of low weight, stiffness and safety. Full-suspension frames employ a four-bar linkage design that Cube calls Agile Ride Geometry, intended to improve climbing traction and descending stability.

What Colors and Customization Options Do Cube Bikes Offer?

Cube offers a notably wide colour palette across its 2025 range, with some models available in multiple finishes. The Stereo ONE77 comes in Blackline, Desert Stone & Black, and Cyclamen & Black. The Stereo ONE44 is offered in Carbon & Gold and Actionteam Blue. The Reaction SLT hardtail is available in Solar Eclipse & Bronze and Metallic White & Black. The AMS Hybrid 177 C:62 uses a Reed Green and Matrix finish. Most colours are model-specific, meaning the same shade is not always available across different series.

Customisation options are limited to what dealers can order from the factory. Cube does not offer a direct-to-consumer configurator that lets buyers mix components individually. However, the brand does provide frame-only options for some high-end carbon models, allowing riders to build up a bike with their preferred parts.

How Does Cube Full Suspension Technology Work?

Cube’s full-suspension designs are based on a four-bar linkage system, which separates the rear triangle from the front using two pivots and a rocker link. This layout allows the suspension to move independently of pedalling forces, reducing bob when climbing while remaining active over bumps.

Hardtail vs Full Suspension

Hardtail models like the Cube Reaction are lighter, more efficient on smooth trails and less expensive. Full-suspension bikes, such as the Stereo series, add rear travel — typically between 120mm and 177mm — which improves traction and comfort on rough terrain. For UK trail centres and mountain paths, the Stereo Hybrid ONE44 with 140mm travel is often recommended as a versatile all-rounder.

Agile Ride Geometry

Cube’s Agile Ride Geometry adjusts head angle, seat tube angle and chainstay length to create a balanced riding position. On the Stereo models, the head angle is slacker (around 65–66 degrees) for downhill stability, while the seat tube is steeper to keep the rider centred when climbing. This geometry is intended to make the bike predictable at speed without sacrificing manoeuvrability on tight singletrack.

Cube Bikes History and Evolution

1. 1993 — Cube founded by Marcus Pürner in Waldershof, Germany, focusing on high-quality aluminium frames.
2. 2000s — Expansion into carbon frames, launch of Reaction hardtail and Stereo full suspension models.
3. 2010s — Introduction of electric bike (e-bike) line, growth in UK and international markets.
4. 2020s — Continued innovation with Agile Ride Geometry, C:62 carbon technology, and new e-MTB models.
5. 2025 — Cube remains a top choice for performance and value, with expanded model range and online sales.

What We Know vs. What’s Less Clear

Cube Bikes in the Market: Analysis and Context

Cube has carved a niche as a direct-value brand, offering well-specced bikes at lower prices than many traditional competitors. The brand is particularly strong in the mountain bike segment, both hardtail and full suspension, and has built a growing e-bike portfolio. Its German engineering reputation gives it credibility, although actual manufacturing is mostly overseas. For UK buyers, Cube represents a strong alternative to Giant, Trek and Specialized, often delivering higher specification for the same price. The brand’s presence at UK retailers such as Evans Cycles, Cube Stores UK and independent dealers ensures good accessibility, while financing options including 0% finance, Klarna and cycle-to-work schemes make higher-end models more attainable.

What Riders and Retailers Say

“Cube bikes offer outstanding function, low weight, optimal stiffness and maximum safety.”

— Evans Cycles product description

“Cube is a bicycle manufacturer from Germany/Waldershof. The product portfolio includes bikes & e-bikes in the categories mountain bike, road, gravel, trekking.”

— Trustpilot company summary

“At CUBE Stores, you’ll find everything you need for your cycling adventures.”

— Cube Stores UK website

What’s Next for Cube Bikes

Cube is expected to release new models for 2026 with updated geometry and the latest e-bike motors from Bosch and Shimano. The brand may also expand its direct-to-consumer sales in more countries and place greater focus on gravel and adventure bikes, a category that has seen growing demand across Europe. For now, the 2025 lineup offers a robust selection that balances performance, specification and price. For riders seeking a capable all-rounder, models such as the Cube Attention hardtail or the Stereo Hybrid ONE44 remain strong contenders in their respective categories.

Frequently Asked Questions